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Classical Music encourages us to choose more expensive wines: the hidden power of sound in wine shop choices

A song that’s too famous can distract consumers, while a slow tempo leads them to spend more. This is why the choice of music in a retail setting should not be overlooked

The perfect wine label exists. It’s simple, without abstract figures, and designed vertically

Eye movement analysis in front of the shelf shows that consumers typically view a bottle from top to bottom, with some exceptions

Here’s where you can find Italy’s highest wine cellar (founded over a hundred years ago)

Situated at an altitude of 1,800 meters, with a history spanning over 100 years and more than 500 labels to satisfy all wine tastes

How to eat caviar according to the “purists” of Italian Black Gold

"On the back of the hand, in the hollow between the index finger and thumb, and pure...": this is how to best enjoy caviar, according to Royal Food Caviar

Tommaso Mazzanti from All'Antico Vinaio will produce wine together with Joe Bastianich

After opening several locations across Italy, Tommaso Mazzanti, in collaboration with Joe Bastianich, is creating his first wine label produced in the heart of Tuscany

“With these yields, the community of Menfi is at risk. We must act immediately.” Interview with Giuseppe Bursi, president of Cantina Settesoli

Harvesting began early this year for the Sicilian cooperative Cantine Settesoli, under which the Settesoli and Mandrarossa brands operate. The drought on the island is particularly concerning due to low yields, which threaten the survival of the Menfi community.

"Challenging climate, but grape quality is good." Franciacorta begins the 202 harvest

Despite a year marked by mild temperatures, some frost, and significant rainfall, the harvested grapes are of good quality. However, thoughts are already turning to the future and how to mitigate the challenges posed by climate change

The unexpected Trattoria just a stone’s throw from the Highway: a Temple of Meat (and Chianina Cattle)

Just a stone’s throw from the Bettolle exit lies a true temple of Chianina beef (and Cinta Senese pork), where you can stock up on meat to take home, enjoy a meal, and even tour the farm. Unforgettable

Do you like chilled red wine? No one will judge you, but be mindful of the type

The correct serving temperature for red wines ranges from 16 to 20 degrees Celsius, but if you prefer it cooler, some exceptions can be made, as long as you choose the right type

Gambero Rosso and Vinitaly join forces to promote Italian wine in the United States

For the first time, the two companies are combining their international efforts, with the support of ICE (Italian Trade Agency). A comprehensive plan of tastings and masterclasses is scheduled in Chicago
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