Wine News

A renowned critic exposes wine prices and denounces: "A market driven by greed"

In an editorial for World of Fine Wine, French wine critic Michel Bettane addresses the issue of wine price sustainability, highlighting the role of speculation and "creative" marketing

"Complex climate, but the quality of the grapes is Good": Franciacorta begins the 2024 harvest

Despite a year marked by mild temperatures, some frost, and a lot of rain, the harvested grapes are of good quality. However, thoughts are already turning to the future and how to tackle the challenges posed by climate change

Phenomenology of the inexperienced customer: why choosing wine can be a real drama

Some rely on the Internet, some pretend to be experts, and some, to avoid looking stingy, go for the second cheapest wine on the list. But in reality, the simplest choice is often the best

The last wine Napoleon drank: the untold story of his exile on the remote island of Sant' Elena

Winemaker and writer Gelasio d'Aragona embarks on a journey to discover the Vin de Constance, the last wine Napoleon sipped. His research promises to unveil new aspects of the Emperor's life through the world of wine

A new underwater winery is born in the Gulf of Naples: 4,000 bottles of wine aged under the sea

A Neapolitan entrepreneur takes wine to the ocean depths, launching an underwater ageing project that will also involve oil and vinegar (and include tourism as well)

The power of the claim in wine communication: how Italian wineries are faring

The first concept to keep in mind is that the human brain is an energy saver, so communication needs to be simple and immediate. However, there are other characteristics that can make a difference

Don't underestimate the power of touch on wine perception, starting with texture

It’s the interplay of sensory contrasts, not just individual senses, that influences our choices. The surprising experiment by IULM using a soft coaster and a rough one demonstrates this

The paradox of too much choice can ruin wine purchases. Better to follow the "less is more" principle

A larger selection makes decision-making more difficult. That's why even at wine fairs, it's better to present a few iconic products rather than focus on quantity

Visual cues can be deceptive: how the colour of wine can outweigh its flavour

In an experiment, a group of 54 professionals was asked to perform a sensory evaluation of two wines: one red and the other white, but coloured red with enocyanin. The result? Identical

Classical Music encourages us to choose more expensive wines: the hidden power of sound in wine shop choices

A song that’s too famous can distract consumers, while a slow tempo leads them to spend more. This is why the choice of music in a retail setting should not be overlooked
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