Donald Trump: "Tariffs on Italy? We'll see, I like Meloni a lot." And the wine industry is hopeful

Jan 24 2025, 18:11
The new president takes his first steps back from the trade wars he had hinted at for weeks against China and Europe

United States President Donald Trump is taking a step back from his earlier announcements that, for weeks, had signalled the possibility of a trade war with both China and Europe. The tycoon appears to be seeking dialogue in foreign policy, primarily with China and North Korea. In an interview with Fox News, Trump explained that he would prefer not to impose tariffs on Beijing, expressing optimism about reaching an agreement with Chinese leader Xi Jinping. Meanwhile, regarding Pyongyang, Trump spoke once more about Kim Jong-un, whom he described as a "smart person."

Italy, too, may breathe a sigh of relief regarding its exports to the United States. "I like Meloni a lot, we'll see what happens," Trump responded when asked whether Italy might be spared the increase in tariffs threatened against Europe.

The Parmigiano Case

Italy is one of the countries most affected by the potential tariff measures, particularly in the agri-food and wine sectors. Both industries are hopeful that any tariffs will not target Italian products such as Parmigiano cheese. In 2024, exports of the iconic cheese experienced a 13.7% growth, with the United States leading the way (+11.5%). This suggests that many Americans decided to stock up in fear that tariffs would drastically increase the cost of imported goods.

Although there are no concrete directives yet, the 47th President of the United States could still follow through on the promises he made during his election campaign. If Canada and Mexico are the first to feel the consequences, Europe remains in Trump’s crosshairs. "They’ve treated us badly," said the tycoon, referring to the countries of the Old Continent, while promising additional tariffs "if they don’t correct the trade imbalances."

However, after his comments on Giorgia Meloni, who travelled to Washington on 20 January to attend Trump’s inauguration, the Italian wine sector is also hopeful of being spared the axe. Exports to the U.S. market remain strong despite the global wine crisis, thanks in particular to Prosecco, which continues to post staggering figures. In this case too, the "tariff effect" has driven overseas sales upward: in November, Italian sparkling wines saw a 41% increase.

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