In the hidden caves of Montefalco, a museum dedicated entirely to Sagrantino is born

A new piece in the promotion of Montefalco's territory. In one of the most beautiful villages in the province of Perugia, which gives birth to one of the most beloved red wines, the Sagrantino Museum has been inaugurated. It is located inside the San Francesco Museum Complex, which is enriched with a new immersive section. After careful architectural recovery work, a space dedicated to the history of MontefalcoSagrantino DOCG has been created, which includes a journey from the ancient Franciscan cellars to the present day and becomes a gateway to the discovery of the territory.

A visual and sensory experience

Museo del Sagrantino - complesso di San Francesco - Monfefalco

The Sagrantino Museum (managed by Maggioli cultura e turismo) is a visual and sensory experience, revolving around five key themes: vine, wine, territory, tradition, culture. The visit starts from the ancient cellars of the Conventual Franciscan Friars of Montefalco, unearthed in the former monumental complex of San Francesco during some restoration works in 2006. "The museum is an emotional tale - declared the Tourism Councillor, Daniela Settimi - made up of testimonies of the territory, evocative images, and videos that will immerse the visitor in the engaging atmosphere of the history of our Sagrantino, undisputed king of the territory". In the spaces (in addition to a series of work tools for wine production) there is a sort of tactile landscape, which over the centuries has provided the backdrop for the paintings of Benozzo Gozzoli, Perugino, and Pinturicchio. Places where people still work respecting the alternation of crops (especially vineyards), woods, and hills.

Public and private synergy

The museum is the result of a public-private synergy and is promoted by the Municipality of Montefalco with the support of the Umbria Region and the collaboration of the Montefalco Wine Protection Consortium and the Sagrantino Road. The works were carried out thanks to rural development funds and funds for development and cohesion. The idea of setting up a museum (with works directed by architect Bruno Gori and designed by architect Michele Giuseppe Onali) aims to strengthen the identity relationship between the vine and the territory of La Strada del Sagrantino. Furthermore, it aims to add value to the promotion activity for the entire socio-economic system of the Montefalco Wine Protection Consortium. This is not the first wine museum in Umbria, as in Torgiano there is an important exhibition (the Muvit) curated by the Lungarotti family, which just celebrated its 50th anniversary since its inauguration in 1974 on April 23rd.